Viewing entries tagged
Garnet Hill

Garnet Hill / Summer, 18

June 3, 2018

Photography: Jonny Valiant, Art Direction: Marcus Hay for SMH,Inc, Prop Styling: Carin Scheve, Soft Styling: Eduardo Vinueza

Marcus was once again invited to Art Direct the Summer Program for Garnet Hill, working for the first time on this brand with favorite Photographer Jonny Valiant.

Marcus and the team embraced the Summer Season with a new linen launched by Garnet Hill who do great linen products in both home and fashion.

Working with light and bright Summery sets, Jonny and Marcus worked hard at creating wonderful summery light with highlights and sun filled rooms, working with sets designed by Marcus with the very clever set builder Matt Carstens.

Both Super star Prop Stylist Carin Scheve and Soft Stylist Eduardo Vinueza worked their amzing magic in creating a mood inspired by the fashion teams trip to Morocco.

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Garnet Hill/ Fall Catalog

October 23, 2017

Photography: Seth Smoot, Prop Styling: Carin Scheve, Art Direction: Marcus Hay for SMH, Inc

Photography: Seth Smoot, Prop Styling: Carin Scheve, Soft Styling by: Eduardo Vinueza, Art Direction: Marcus Hay for SMH, Inc

For Fall, 2017, Marcus was invited once again to be lead Art Director for Garnet Hill overseeing two amazing teams, which included Photographers Seth Smoot and Maura McEvoy.

It’s always a great experience to head north and work in Exeter / New Hampshire where Garnet Hill is based. Portsmouth, is the most local largest town and full of great places to eat, shop and take in the sights.

For the Fall Season, Marcus was asked to take into account the Fashion section of the Garnet Hill Catalog that was shot in Scotland, weaving in the faintest influence of this in the Home and Linen side of the company. If you look closely you can see this influence especially through the windows of each of the sets.

Working with set builder extraordinaire Matt Carstens and his team, Marcus and the crew worked with beautiful sets that changed for every scheme. Amazing Prop Stylist Carin Scheve and Soft Stylist Eduardo Vinueza sealed the deal for an amazing team.

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Garnet Hill / Spring, 17

April 19, 2017

Photography: Kate Sears, Prop Styling: Carin Scheve, Soft Styling: Scott Scharenbroich, Art Direction: Marcus Hay for SMH, Inc

Photography: Kate Sears, Prop Styling: Christina Lane, Soft Styling: Scott Scharenbroich, Art Direction: Marcus Hay for SMH, Inc

For the Spring Catalog for Garnet Hill, Marcus ventured up to Exeter, New Hampshire to Garnet Hill's new location to Art Direct. It was great to meet all the new team players and work in their brand new studio.

Marcus oversaw 2 teams, The work above is from his team with talented Photographer, Kate Sears, The ever amazing Stylist's Props: Carin Scheve and Soft Styling: Scot Scharenbroich.

Working with some wonderful new product including a new range by Judy Ross, Marcus and the team embraced just the tiniest bit of Costa Rica where the fashion team shot the fashion portion which is also featured in the Spring Catalog out now.

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Garnet Hill/ High Summer, 2016

July 18, 2016

Photography: Seth Smoot, Styling: Heather Greene, Art Direction: Marcus Hay

Photography: Seth Smoot, Styling: Heather Greene/ Carin Scheve, Art Direction: Marcus Hay

For Garnet Hill, Marcus was asked once again to Art Direct the catalog for High Summer. Working in New Hampshire, we created many wonderful summer sets inspired by the fashion shoot shot in Mexico on the beach.

The sets were intentionally neutral this time to help allow Garnet Hill's prints to really pop and allow for a light and breezy feel, we even created outdoor porch areas to help bring the outside in.

We loved working with super talented Photographer Seth Smoot again and wonderful Prop Stylist's Heather Greene and Carin Scheve

We are looking forward to next Garnet Hill project later this year, look out for that one!

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Garnet Hill/ Cover Tries/ Summer

June 7, 2016

Left: Photography: Seth Smoot, Styling: Heather Greene, Art Direction: Marcus Hay for SMH, Inc, Right: Photography: Seth Smoot, Styling: Helen Crowther, Art Direction: Marcus Hay for SMH, Inc — Left: Photography: Seth Smoot, Styling: Heather Greene, Art Direction: Marcus Hay for SMH, Inc, Right: Photography: Seth Smoot, Styling: Helen Crowther, Art Direction: Marcus Hay for SMH, Inc

Left: Photography: Seth Smoot, Styling: Helen Crowther, Art Direction: Marcus Hay for SMH, Inc, Right: Photography: Seth Smoot, Styling: Carin Sheve, Art Direction: Marcus Hay for SMH, Inc — Left: Photography: Seth Smoot, Styling: Helen Crowther, Art Direction: Marcus Hay for SMH, Inc, Right: Photography: Seth Smoot, Styling: Carin Sheve, Art Direction: Marcus Hay for SMH, Inc

Left: Photography: Seth Smoot, Styling: Helen Crowther, Art Direction: Marcus Hay for SMH, Inc

For Garnet Hill back in January, We had a lovely day shooting cover tries for Garnet Hill with Stylist Helen Crowther and Photographer Seth Smoot. We had just come off shooting summer for Garnet Hill and Marcus was asked to Art Direct these cover tries for the season. With a new spirit in mind and a fresh heart we wanted to explore new themes for Garnet Hill.

We love their wire Biscayne chair and wanted to profile it in a range of shots embracing their silhouette and the beautiful shadows they create. We also explored popsicles, shells, paint palettes, coconuts, cocktails, flippers and surfboards, All the best summer can offer!

We have combined them with some of the main shots we did for Garnet Hill so you can see the connection, We hope they will use these covers in the future as we had a great time producing them.

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Garnet Hill/ Art Direction/ Spring, 2016

May 10, 2016

Photography: Seth Smoot, Art Direction: Marcus Hay for SMH, Inc, Prop Styling: Heather Greene

Photography: Seth Smoot, Art Direction: Marcus Hay for SMH, Inc, Prop Styling: Carin Scheve — Photography: Seth Smoot, Art Direction: Marcus Hay for SMH, Inc, Prop Styling: Carin Scheve

Photography: Seth Smoot, Art Direction: Marcus Hay for SMH, Inc, Left: Prop Styling: Carin Scheve, Right: Heather Greene — Photography: Seth Smoot, Art Direction: Marcus Hay for SMH, Inc, Left: Prop Styling: Carin Scheve, Right: Heather Greene

Left: Photography: Seth Smoot, Right: Kate Sears, Art Direction: Marcus Hay for SMH, Inc, Left: Prop Styling: Carin Scheve, Right: David Yarritu — Left: Photography: Seth Smoot, Right: Kate Sears, Art Direction: Marcus Hay for SMH, Inc, Left: Prop Styling: Carin Scheve, Right: David Yarritu

Photography: Seth Smoot, Art Direction: Marcus Hay for SMH, Inc, Right: Heather Greene, Left: Prop Styling: Carin Scheve — Photography: Seth Smoot, Art Direction: Marcus Hay for SMH, Inc, Right: Heather Greene, Left: Prop Styling: Carin Scheve

For the last few Garnet Hill Catalogs out now, Marcus for SMH, Inc was asked to once again Art Direct the above imagery for the Spring books.

Battling snowy storms in the White Mountains of New Hampshire comes part and parcel when working in the area which while covered in a blanket of snow is the location for Spring and Summer, all shot in the Garnet Hill studios with sets we have designed with the amazing set building team.

This images were shot over a number of months including two teams, I loved working once again with the both charming Photographer's Seth Smoot and Kate Sears, Amazing Prop Stylist Carin Scheve and for the first time, the talented Helen Greene.

For Garnet Hill, we also work with some very uber talented Soft Stylists who make these beds and stacks look so dreamy, The images above are soft styled by Eduardo Vinueza and Scott Scharenbroich.

SMH, Inc is heading up to New Hampshire again soon to work on Fall, so look out for these images soon.

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Garnet Hill/ Art Direction/ Spring 16

March 26, 2016

In the catalog, Photography: Seth Smoot, Prop Styling: Carin Scheve, Soft Styling: Eduardo Vinueza, Art Direction: Marcus Hay for SMH, Inc

I the catalog, Photography: Seth Smoot, Prop Styling: Carin Scheve, Soft Styling: Eduardo Vinueza, Art Direction: Marcus Hay for SMH, Inc

From online, Photography: Seth Smoot, Prop Styling: Carin Scheve, Soft Styling: Eduardo Vinueza, Art Direction: Marcus Hay for SMH, Inc

Late last year, Marcus of SMH, Inc was asked to join the Garnet Hill team in New Hampshire to be lead Art Director over 2 teams. Marcus has Art Directed for them before but this was the first time as lead. An incredible amount of work goes into the planning of these catalogs and what you see here is just a taste, having shot enough shots to cover 3 or 4 drops over the Spring and Summer seasons. It was a very exciting project .

Marcus spent almost an entire creative week In New York at the studio before heading up to New Hampshire, planning the approach the 2 teams would take to over 50 different looks giving each Garnet Hill design it’s own distinct look based on the look or feel of each design. Working closely with the talented merchants and designers of the product, Marcus had a series of meetings where he presented his ideas and worked through the merchandising of the product in each shot. Every little detail is planned out, right down to what style of bed, lamp and rugs will be used in combination for each shot.

Working with the talented set builder Casey Maroon from Maroon Design Works we created a number of amazing configurations of sets that would work over the two teams.

It literally takes an army to create these catalogs and while Marcus was working directly with a more nuclear team on the week of the shoot, Marcus was also overseeing the other team lead by Art Director Katrine Hansen who did an wonderful job and was such a pleasure to work with.

The shots above are the shots Marcus directed, some of these are preview images only featured online at www.garnethill.com currently in their favorite spaces section but we will feature them again in their full crops later down the track as they are emerge in the actual catalog.

Look out for these soon.

The images above are shot by one of our favorite Photographer's Seth Smoot, We were excited to work again with magical Stylist's Carin Scheve (Props) and Eduardo Vinueza (Soft Styling)

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Garnet Hill/ February Catalog/ 2016

February 8, 2016

SMH, Inc, traveled up north to art direct the February Catalog for Garnet Hill.

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Garnet Hill / Fall Catalog

October 23, 2015

For Fall this year, SMH, Inc traveled to New Hampshire to work on the latest catalog for Garnet Hill. It's always wonderful to head north to work on these projects. This time we got to work with the very talented Photographer Ryan Liebe for the first time, which was a pleasure.

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The Blog

Garnet Hill / Summer, 18

Garnet Hill/ Fall Catalog

Garnet Hill / Spring, 17

Garnet Hill/ High Summer, 2016

Garnet Hill/ Cover Tries/ Summer

Garnet Hill/ Art Direction/ Spring, 2016

Garnet Hill/ Art Direction/ Spring 16

Garnet Hill/ February Catalog/ 2016

Garnet Hill / Fall Catalog

CURIO.WORK

MARCUS HAY / DIRECTOR

marcus@marcushay.com

phone 646 821 7966

studiomarcushay.com

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