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Paul Raeside Photography
Here at SMH, Inc we have more images to share from our recent project with West Elm. Shot in their new Brooklyn Studio, we converted an empty space into a multi room brownstone complete with high ceilings, prewar moldings and giant window's.
With pre productions meetings in place, Lead Art Director, Michelle Meick and Marcus carefully chose the palette and it was really great to work with so many interesting color options, from a dusty lilac bedroom to an dusty emerald dining room, with a nod to modern Italian design we created the space that looks like it was straight out of a European publication.
On the side Marcus was asked to create moodboards that complemented the rooms using paint chips, fabric swatches and materials from West Elm fused with botanicals and fashion forward props sourced by Marcus and his team. It was a great way to work as Marcus himself uses this method when working on Interior schemes for his clients and to tie in with West Elm's Style and Service Program.
It was a great project to work on and we hope you like seeing more of what was involved.
You can also watch the video here to get a behind the scenes look at the project, Click here
Marcus got to work once again with the amazing Photographer Paul Raeside on these exciting new pages for West Elm in their brand new studio at Industry City in Brooklyn. Working with a massive set of a townhouse with many rooms, Marcus helped create the look of these sets and choose all the colors for this series of shots and more coming up with a very sophisticated color palette that spoke to a European esthetic.
Wanting to embrace a feeling of Modern Italian, It's a genre that Marcus feels right at home with. Marcus brought to the shoot a lot of his sculptural pieces and art that helped complement the wide range of new accessories, art and furniture available at West Elm.
Look out for more shots in the coming months.
Williams Sonoma Home has embraced Holidays in full force with their new Holiday catalog for 2015. Working once again with the wonderful Photographer Paul Raeside Studio Marcus Hay, Inc spent a number of weeks this year in San Francisco shooting for both Williams Sonoma Home and Cooks. Stay tuned for more posts!
The second drop of the Williams Sonoma Home Catalog has reached its customers and Studio Marcus Hay Inc was proud to be included in the second cover, having Art Directed this shoot in Los Angeles earlier this year.